3 Projects in 2 weeks

[ Authors Own, January 2014 ]



[ Authors Own, January 2014 ]



[ Authors Own, January 2014 ]

3 Projects in 2 weeks

I really enjoyed these projects, the hidden treasures project for Holland Park for me being my most enjoyed project out of the three as I discovered a whole new 'treasure' in london that I would be definitely visiting for future projects and in my spare time. When creating the I wanted to first create a strong yet elegant logo to reflect the location and atmosphere of the park which I did successfully. I then experimented with coloration of the photographs I took of the park and although I tried all sorts of colours and effects the one I ended up picking was the nearest to the original image, as I thought it would make the campaign timeless and appealing to a wide variety of audiences. Furthermore I then experimented with the position and colour of the logo created on the posters so that they still look apart of the posters but still stand out strong.
The Subversive design project that I choose to do on the issue of global warming was also quite exciting to create as it still had to look like a land rover advert but yet the wording I would come up with would have to be short yet smart to display a strong message of cars such as 4x4's and there impact of CO2 emissions on global warming. It took quite a bit of time to search for fonts and re-create the effects of the existing land rover advert however in the end I do think it has paid off.
The constructed photo project for me had the most creative and strongest outcome out of all three projects as I think it really captures the word "Claustrophobia/ Claustrophobic". My idea of making the
images into a cube I also really like and think works well to put across the atmosphere of being Claustrophobic. To add, the extra poster designs I did, I also think work quite well and would be interesting to see how the group responds to the designs as we haven't had a group feedback session just yet. The posters are a play on IKEA style adverts, with there unusual furniture names, basic descriptions and small print of how nearly everything in the advert is not included, which I think works quite well in my posters.
For me these projects have been a real test for me as I had a degree interview at the end of week one therefore the whole of week one was lost for me to do any work on these projects - leaving me with just one week to complete ALL THREE projects. On the other hand I am still quite happy with the outcomes.